FASHION GOLD offers intense shine, natural movement, balance, and frizz control. It tames stubborn, uncontrollable hair, making daily styling simpler and more manageable. Its exclusive formula contains Inca Oil and Quinoa Protein to restore hair health, moisturize deeply, and leave hair with impeccable shine.
The PROTECT & CONTROL SHAMPOO gently cleanses hair while prolonging the effects of straightening treatments. It protects the hair cuticle from oxidation, preserving active ingredients responsible for maintaining straight, nourished strands. Its concentrated formula allows more washes than traditional shampoos and is compatible with all chemical treatments without altering hair color.
The Protect & Control Conditioning MASK is a 2-in-1 hydrating and conditioning treatment that leaves hair manageable, balanced, and intensely moisturized. It seals the cuticle to extend the straightening effect, reduces frizz, and does not weigh hair down or increase oil production. Suitable for daily use or as a deep conditioning mask with heat.
The PROTECT POO - Pre-Shampoo shields dry, damaged, or chemically treated hair before washing. Its formula creates a protective lipid barrier with baobab oil and shea butter, reducing damage from harsh shampoo surfactants while preventing buildup. It leaves hair silky, shiny, easy to detangle, and with fuller ends.