PROTECT & CONTROL – SULFATE FREE SHAMPOO 300ml / 10,1fl oz

This 300ml sulfate free shampoo is ideal for those who want salon-level care in a convenient, travel-friendly size. It gently removes impurities while maintaining essential moisture, making it perfect for color-treated, keratin-treated, or dry hair. The lightweight formula enhances shine, reduces frizz, and helps extend the effects of straightening treatments—without stripping or buildup. Safe for everyday use on all hair types.

This advanced formula uses cationic technology, with positively charged molecules that form a protective layer around the hair strands. This coating minimizes the aggressiveness of surfactants during washing without completely blocking them, allowing effective cleansing while maintaining the hair’s integrity. The inclusion of baobab oil and shea butter adds a nourishing lipid barrier to the cuticle, locking in moisture and enhancing softness. Unlike many treatments, it avoids buildup, preserving the performance of conditioners and masks used afterward.

Apply the PROTECTIVE PRE-POO lipid shield to dry hair, starting approximately 10 cm from the scalp and distributing evenly down to the ends. Leave it on for 2 minutes, rinse thoroughly, and proceed with the FASHION GOLD Post-Progressive Shampoo for best results.

Baobab Oil, Shea Butter. For more ingredients, read the label or the packaging.